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Our Story

Blue Wave Clothing Private Limited is dedicated to provide its customers with the exact product that they are looking for irrespective of the collection, be it a timeless classic or an in-time streetwear.

The brand was launched in 2015, with the sole idea being catering the needs of men of all ages. With the online initiative of the brand, has now become a one stop destination to shop for the complete outfit. The range of garments offered include shirts, chinos, shorts, lounge wear and boxers.

The company is an associate concern of Sona Textiles Private Limited, a group with a turnover of over ₹300 Crore and growing, an experience of over 35 years and provides employment to over 2000 people. The group owns and nurtures brands such as Gwalior Suiting, Swastika and Goodwill. The group is vertically integrated to complement each division.

Blue Wave apparels are the result of a mix in the fabrics from the most esteemed mills of the country, including our own; the hard work of our tailors; the creativity of our designers, and the constant efforts from the entire team. The designs are selected keeping in mind the season, trend in the colors and the designs that the customer wants keeping in mind the comfort and need of customers. The main goal of the brand is to arrange the wardrobe of its loyal customers, giving them options to choose from.


We provide an extensive loyalty program for our shoppers to enjoy. You get signed up to it as soon as you register and there is rewards for every purchase you do or every friend you refer. We also provide rewards for our products purchased on other websites.

For complete details about our loyalty program, please visit HERE.

Any queries regarding loyalty program can be asked through contact us form or mentioned through sending a mail at

We believe that shopping is not just purchasing products but a complete experience and that is why we have a strong customer support team. Any query put up by a customer for us or any problem mentioned by the customer will come into consideration within 24 hours.

You can send a query by either through contact us form or by sending a mail to

Customers can also ask our designers for recommendations. They can describe the type of product they are looking for, the color or shade they want, the occasion they are looking forward to, the price gap they want it to be in and our designers will recommend them the product suited best to the description. This helps the customers to directly interact with the minds behind our complete range and help choose the products which are perfect for them.

You can ask for recommendations by either filling up contact us form or sending a mail to

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